Thursday, August 20, 2020

This Year’s Must-Have Back-to-School Item: Masks for Children

Coronavirus Schools Briefing: The pandemic is upending education. Get the latest news and tips as students go back to school.
Fall is drawing near, and right on schedule, ads offering discounts on backpacks, notebooks and pencils are beginning to pop up on television and online.

Crayola, Old Navy and Disney are among the brands making colorful masks for children. Child psychologists see this as a positive step toward “normalcy.”
But this year, during a pandemic that has school officials agonizing over how and whether to safely reopen, masks are appearing among the glue sticks and glitter as essential back-to-school items.
Companies like Crayola, Old Navy and Disney have begun selling colorful masks for children in packs of four and five as part of their back-to-school offerings. Even larger quantities of masks for children — up to 50, in some cases, can be found on Amazon, while Etsy, the e-commerce site for handmade items, has a large selection of face shields adorned with cartoons and animals.
It’s all very bright and colorful, if a little dystopian.
Crayola’s president and chief executive, Rich Wuerthele, said the company’s masks were designed to help children adapt to the new normal and feel comfortable in school.
Dr. Andrew Adesman, the chief of developmental and behavioral pediatrics at the Cohen Children’s Medical Center in Queens, said face masks for children should be viewed positively.

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Disney face masks

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